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AppleMark

Table of Contents

About the Author        vii

Preface                                    ix

1. Introduction: The Big Picture          1

2. “We’re not in Kansas anymore”      9

Networked World       10

Globalization   12

Move Bits, not Molecules       13

Capital is Mobile         15

Labor is Mobile and Work is Outsourced       16

Excessive Supply        18

Power to the Buyer     20

Innovate or Die           21

Knowledge is Power   23

24x7 Competition        26

Asymmetries and Asymmetric Threats           27

Summary         29

3. Efficient Thought    31

Knowledge is Power, Ignorance is Not Bliss 34

Plan Ahead      35

Throw the Plan Out     36

Get Murphy before He Gets You       37

Model, Predict, Expect            44

Collect and Assess Evidence   52

Learn from Experience            54

Efficient Thought: The Superior Decision Loop         58

Conclusion      59

4. Information Superiority       61

My Decision Loop is Better than Yours         62

My Sensors are Better than Yours      67

My Information is Better than Yours  69

I Process Information Better than You            72

My Models are Better than Yours       76

I Think More Efficiently than You      77

I Communicate and Control Better than You  78

You Can’t Fool Me     79

Trust Me         80

Work With Me on This           81

Drive the Competition Crazy   83

Get Inside the Opposition’s Decision Loop    83

Summary         84

5. Distributed Intelligent Systems       86

Systems           87

Intelligent Systems      90

Efficient Thought in Intelligent Systems         92

Intelligent Control       95

Humans and Machines as Partners     97

Distribution, Telecommunication, and Coordination   101

Distributed Intelligent Organizations   105

The Architecture of Distributed Intelligence    108

Network-Centric Systems       123

Adaptive and Evolutionary Processes 127

Conclusion      130

6. Hyper-Beings          131

They’re Coming          131

Shape a Salutary Environment            134

Tools and Methods     138

Competitive Advantages         143

Disadvantages and Vulnerabilities      143

Follow the Leaders      145

Implementing and Evolving Information-Superior Systems   146

Personal Entrepreneurship: A New Game Requires New Strategy     164

Jumping Off the Evolutionary Tree     172

7. Summary and Conclusions 177

Notes   179

Index   185

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